In a shocking revelation that has human rights activists enraged, the Pepsi corporation admitted that its Aquafina bottled water is not purified water, nor is it even spring water. No, the companies well marketed bottled water is plain old tap water.
The company will now be forced to finally change the labeling of their brand to reflect the fact that it's nothing but tap water.
ABC News reports;
The label on Aquafina water bottles will soon be changed to spell out that the drink comes from the same source as tap water, the brand's owner PepsiCo said Friday.
A group called Corporate Accountability International has been pressuring bottled water sellers to curb what it calls misleading marketing practices.
Aquafina is the single biggest bottled water brand, and its bottles are now labeled "P.W.S." The new labels will spell out "public water source."
"If this helps clarify the fact that the water originates from public sources, then it's a reasonable thing to do," PepsiCo pep spokeswoman Michelle Naughton said Friday.
The corporate accountability group is also pressing for similar concessions from Coca-Cola ko, which owns the Dasani water brand.
Dasani claims their customers are aware that their product is just tap water though, which is simply not true;
Not long ago Nestle's CEO made news headlines for his controversial remarks that Earth's water should not be a human right, but it should instead be privatized. The truth is, this is not just about profit, it's about control.
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